90% Emotion – 10% Property…
Hey Guys,
One of the things I learned as I ran my personal development company in Australia was the importance of taking into account the emotional side of any change program. So it doesn’t surprise me that the more clients I speak with, the more I realise that I am in the emotions business more than the property business. That’s why I say the my business is 90% emotion / 10% property.
Yes, we make money by selling property, but what we actually spend most of our time is the emotional side of the business. Whether you like it or not building a portfolio is an emotional change program and in most cases it’s a massive emotional change program.
All the YPC team are experienced in supporting you through the emotional aspects of building a portfolio because they are building their own portfolios and have experienced or are experiencing the same emotions. We have worked with hundreds of clients and dealt with thousands of questions all based around the emotional challenges of building a portfolio.
One of the biggest reasons we go through such a massive change when building a portfolio is because we are never taught about financial intelligence at school. In fact, you won’t even find a university that will teach you how to be financially secure yet it’s something that we all struggle to deal with on a daily basis. Is it any wonder that this lack of education is why we have developed so many fears and limitations that supposedly keep us safe.
Let’s take a look at my understanding of fear:
FEAR: False Education Appearing Real
Yep, it’s simply False Education Appearing Real. The trick to overcoming the fear is to replace it with good quality education based on strong and proven fundamentals. The thing about fear is that once you provide some good quality education and then take someone by the hand leading them one step in front of the other it doesn’t take long before the fear is replaced with familiarity.
The great thing about building a portfolio with YPC is that we help you phase things so you can quite easily learn a little and then do a little. That way, all your fears and emotions won’t appear all at once.
Live with passion,
Brett Wood
PS. January 2008 Update – I have just completed my new educational report called – Emotional Intelligence: 16 lessons on how to overcomethe emotional barriers faced while building your property portfolio… Contact your Property Consultant for a complimentary copy.
